ROOTS HQRoot here. Branch everywhere.

Calyx, built into Roots HQ

Calyx helps you see it. You decide.

Calyx is part of your Roots HQ workspace, not a separate AI product. She reads the same connected business you do, tells you what deserves attention in plain words, and proposes next steps. Nothing changes until you review it and say yes.

Apply for Roots HQ
CalyxDemo data
A Calyx insight in Roots HQ: Rosemary Starter Plant sold 23 units in 30 days and has 5 left; the suggested inventory adjustment says “Nothing changes until you confirm”, with Cancel and Confirm buttons.

Calyx’s own review step, from the Willow & Fern demo workspace (fictional data).

Calyx found something

How she works

Propose. Review. Apply.

When Calyx suggests a change, you see exactly what it would do first. Some supported changes — adding stock, or creating a customer group — can then be applied once you confirm. In the page editor, her suggestions arrive line by line and nothing changes until you press Apply; saving and publishing stay yours.

  1. Propose

    Calyx spots something and suggests a next step.

  2. Review

    You see exactly what would change.

  3. Apply

    Only when you confirm. Or not at all.

On her own, Calyx will not

  • send an email or campaign
  • publish a page, post or product
  • change a price
  • move money or issue a refund
  • change your inventory
  • change your website

Every draft comes back to you. Anything that changes your business needs your confirmation first, every time.

What she helps with

Understand the business. Get the work ready. Keep the decision.

  • See what needs you

    A short brief on your dashboard each day — orders to prepare, stock running low, the next event — built from your own numbers by a rules engine, not guessed by a model.

  • Ask about your business

    Ask a question in plain words and get an answer grounded in your own sales, stock and customers. If the data isn’t there, she says so instead of inventing a figure.

  • Find your way around

    Ask “how do I…” and she opens the right screen and points at the exact button, step by step.

  • Draft with you

    Product descriptions, blog posts, email copy and page wording — always as a draft or a proposal you review, edit and keep or drop.

  • Spot what’s worth a look

    A best seller about to sell out, customers who haven’t been back, a delivery day that’s overloaded — with a suggested next step you can take or ignore.

Every morning

The brief is rules, not a model.

Calyx’s Morning Brief and her daily insights come from a rules engine reading your real numbers on a schedule — predictable, quick, and the same answer for the same data. A model is used only when you ask her something or ask for a draft.

Roots HQDemo data
Ivy Calloway's Roots HQ dashboard: Calyx's Morning Brief summarising the Autumn Pop-Up, orders that need action, customer replies waiting and products out of stock, with buttons to open orders, reply to a customer or ask Calyx.

Real Roots HQ screens. Willow & Fern is a fictional demo business; all data shown is demo data.

Her usage is metered per request, in fractions of a cent. Her history keeps the last 30 days of what you asked and what she answered.

Root here. Branch everywhere.

Tell us about your business.

Roots HQ is currently welcoming selected businesses into the beta. Every business applies the same way: tell us where you sell and what takes too much of your time — that is how we learn whether Roots HQ fits, and where your setup should start.

Apply for Roots HQSee it in action

What the application is for

  • Tell us how you sell, not why you deserve it
  • Your application is reviewed by our team
  • Standard onboarding is included with every Roots HQ plan.