Content & Website
Your public site, fully owned and CMS-driven.
Build pages, publish a blog, share recipes, list upcoming markets, and embed video — all from the same content tools that power your storefront.
CMS page builder
Build pages without touching code.
The page builder lets you compose content blocks — text, images, video, calls to action — in any order. Pages live under your domain and are managed entirely from the admin.
- Block-based composition: text, images, video, CTAs
- Pages published and unpublished from the admin
- Sits under your existing domain
- No code required to create or update a page
Blog
Write once. Share it where your customers are.
Publish blog posts with rich text, inline images, and embedded video. When you publish, you can also send the post to your own Facebook Page and Instagram account — once you have added your own Meta access tokens in Settings. There is no one-click connection yet.
- Rich text and inline media in each post
- Inline video embeds via paste-any-link
- Optional post to Instagram on publish (your own Meta access token)
- Optional post to Facebook on publish (your own Meta access token)
Spring harvest update
Recipes
Recipe pages with ingredients, reviews, and SEO.
Publish recipes with a structured ingredient list and step-by-step method. Customers can leave reviews, add ingredients to a shopping list, and share. Each recipe generates schema.org JSON-LD for search engines.
- Structured ingredient list and method
- Customer reviews on each recipe
- Shopping list generation from ingredients
- JSON-LD structured data for search engines
Cedar & Sage tea
Market dates & events
List your upcoming markets and events.
Add market dates and event entries to your site. Customers see where you'll be and when. Events can include location, hours, and a short description.
- Create market or event entries from the admin
- Date, location, and hours per entry
- Public calendar on your website
- Events are easy to update or cancel
Saturday Market
June 14, 8am–2pm · Downtown plaza
Art Walk
June 21, 4pm–8pm · Main Street
Media library & video
Every media file in one library. Video posters generated automatically.
Upload images and video to the media library. Video files get a thumbnail poster generated automatically via ffmpeg — no manual screenshot needed. Embed any video by pasting the URL: YouTube, Vimeo, or direct file links all work.
- Centralized media library across all content types
- Auto video-poster thumbnail generation on upload
- Paste-any-link video embeds in blog posts and pages
- Same media usable across pages, blog, and recipes
Root here. Branch everywhere.
Tell us about your business.
Roots HQ is currently welcoming selected businesses into the beta. Every business applies the same way: tell us where you sell and what takes too much of your time — that is how we learn whether Roots HQ fits, and where your setup should start.
What the application is for
- Tell us how you sell, not why you deserve it
- Your application is reviewed by our team
- Standard onboarding is included with every Roots HQ plan.