Live Shopping
Sell on stream. Every order tracks back.
Connect your YouTube or Facebook stream to the platform, spotlight products as you show them, and take orders with auctions, claims, or direct purchase — all attributed to that session.
On broadcast
The overlay, the ticker, the pinned comment — all from one screen.
The OBS browser-source overlay updates automatically as your show progresses — rotating through QR codes linked to the current product, showing the just-sold ticker, and reflecting bid or claim status in real time. Everything visible in your stream is driven from the live control panel, not a separate tool.
- Rotating QR overlay for OBS
- One-click pinned comment with product link
- Just-sold ticker showing recent claims
- "We're live" announcements to Instagram and Facebook
Now showing
Blue Kyanite, raw
Auction open · claims enabled
Streams
Connect YouTube or Facebook. The platform handles the rest.
Link your YouTube or Facebook stream to a live session in Roots HQ. From that session, you control which products are spotlighted, manage orders as they come in, and see sales in real time.
- YouTube and Facebook stream support
- Public live page on your website during the session
- Sales attributed to the stream session
- Session ends — orders are in the regular fulfillment queue
Auctions & claims
Take bids, holds, and direct purchases live.
Spotlight a product as an auction, accept bids, and close it when ready. Or enable claims — first valid comment wins a hold on the item. Customers complete checkout at their own pace before the hold expires.
- Auction mode: accept bids, close manually
- Claims: first comment wins a hold
- Hold expiry handled automatically
- Live-only promotions applied to spotlighted items
Product drops
Drop new items mid-show.
Queue products to drop at a specific moment in your show. The item appears spotlighted at the right time, driving urgency without you having to navigate away from hosting the show.
- Queue drops in advance
- Drops trigger the spotlight automatically
- Works alongside auctions and claims
- Customers on the public live page see the drop
Attribution
Every sale tied to the stream that drove it.
Orders placed during or immediately after a live session are attributed to that session. When you review the session in reporting, you see exactly how much revenue it generated — without manually tagging anything.
- Sales auto-attributed to the active session
- Session summary in reporting after it ends
- Revenue visible per stream, per product
- Feeds into the unified sales and P&L
Session attribution: orders from the active stream are tagged automatically. No post-session cleanup needed.
See how Roots HQ fits your business.
A guided walkthrough of the platform, mapped to how you sell.